IndexNow itself is a free, open-source protocol that allows websites to instantly notify search engines about content changes, enabling faster indexing without direct costs. However, some third-party apps or integrations that implement IndexNow for platforms like BigCommerce or Shopify may charge a subscription fee for their services.
Key points:
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IndexNow protocol is free to use for any website owner or startup. There is no inherent cost to implement or use IndexNow directly on your site.
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Some platforms offer IndexNow integration apps with additional features (e.g., automated notifications, dashboards, multi-engine support). For example:
- BigCommerce’s IndexNow app offers a 15-day free trial, then charges $9.99/month.
- Shopify’s IndexNow app costs $5/month with a free trial.
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These fees cover convenience features, automation, and support, not the IndexNow protocol itself.
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Startups can implement IndexNow manually or via free plugins/tools without paying, but may choose paid apps for ease of use and monitoring.
In summary, IndexNow is free for startups if implemented directly or via free tools, but some third-party integrations may charge monthly fees for enhanced functionality and ease of use.
